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Thursday, August 9, 2012

Oh Yeah! Ouya Raises Big Money for Open Source Game Console

Open source hardware startup Ouya looked to kickstart funding of its Android-based game console, and the effort has resulted in more than nine times the amount it sought.
Ouya had asked to backers to pledge US$950,000 through the Kickstarter website, and the total climbed to nearly $8.6 million as of Thursday, the day the campaign was scheduled to end.
In addition to individual pledges, the company has gotten support from large game publishers including Square Enix, the developer of the "Final Fantasy" series, and Namco Bandai, the developer of the "Soul Calibur" franchise. Last month, Ouya also announced a partnership to provide content from the OnLive game streaming service.
With the money all but in the bank, Ouya reportedly plans to launch the console in April of next year, and has begun taking pre-orders via its website.
The system could also change what has been the traditional dynamic for video games since the days of the Atari in the late 1970s.
"The TV/Console combination is a closed platform," said Mark Baldwin, video game analyst at Baldwin Consulting, "and in that understanding, [Ouya] are creating an open TV/Console platform."
"They certainly are planning on competing with those closed platforms," added Baldwin. "Open platforms have advantages and disadvantages, but Android and PC do show that the strengths of Open are valuable. That's why we are seeing complaints from development companies about Windows 8; it is taking some steps towards a closed platform."
Ouya did not respond to our request for further details.

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